Looking to sell this Autumn?
Autumn is a wonderful time of year. The smells in the air change from freshly cut grass to a damp, smokey smell. There is an explosion of colours from vibrant red to orange, yellow and green. Even though the darker evenings draw in and the climate gets colder (and usually wetter), there is still plenty to look forward to. With Halloween around the corner, Bonfire night and Christmas getting closer, what’s not to like?
You may be wondering if Autumn is a good time to sell a home. The answer is yes, it is, there are plenty of reasons why it is a good season to sell your home. However, Christmas is a quieter time so if you are thinking of putting your home on the market, get the wheels in motion quickly. Grab the opportunity and make the most of this wonderful time of year.
Countdown to Christmas
is the last push before Christmas. Many ramp up their property search this time of year in the hope they can be in their new home by Christmas. People have returned from their summer holidays and can focus on house hunting. For parents, Autumn is an easier time to search for a home. Childcare worries are alleviated and the children are back in school.
With Christmas drawing nearer some mums may dread the thought of having another load of toys that Santa has delivered in the house. Rooms, cupboards and any storage areas are already bursting full. The thought of cooking another Christmas dinner in a small kitchen with not enough oven space. The idea of squeezing around a table in a pokey dining room becomes too much. This feeling of lack of space fuels their search for a new, bigger home. A home with a play room and double oven, plenty of room to have family and guests for Christmas. Down sizer’s might not like the idea of rattling around their home another Christmas and this might be their motivation. Whatever the situation, Christmas tends to focus the mind. It is a milestone and gives buyers and sellers something to aim for – they want to have a nice new house by the end of the year.
When selling your home, you need to present it to the highest possible standard. To sell your home quickly and for maximum value you need to get your buyers to fall in love with your home. Autumn is a wonderful time of year to do this. When presenting your home for sale you can really draw on the senses and feelings that Autumn arouses. Make your home snugly and warm. Use fabrics, throws, cushions and bedding that complement Autumnal tones. Create soft lighting using candles and lamps. Draw on the smells of autumn with cinnamon and spiced apple fragrances dotted around your home. Playing to the season in this way will draw on the buyer’s emotions and senses. They will be able to see how lovely it would be to live in your home. How cosy it is. It will help them fall head over heels in love with your house. A buyer who is emotionally lead this way will pay the highest price and want to snap your home up quickly before anyone else does.
Climate and colours
Whilst the evenings are getting darker in Autumn, the weather is usually mild enough not to put people off house hunting. There is enough light to get some good property shots. The colours of Autumn can really complement property photography. Even external shots. Whilst the lushness of summer greenery has faded, there are still so many lovely colours around in Autumn to make your external shots interesting. Make sure that you tidy any external areas and clear dead leaves. Embrace the season and don’t worry if you think your garden is not looking its best. A good photographer will know how to bring out the best in your home and garden and use the seasons to do so. Just make sure you choose an estate agent that uses a professional photographer. Check out their brochures and marketing to get an idea on the kind of images they promote.
If you want to get in a new home by Christmas you should ensure that your home is priced correctly from the start. Avoid ‘testing the market’ with your asking price. If you do you could be still lingering around for sale well into next year. Whatever you do you want to avoid the price reduction trap. This is where you start off high, then reduce over and over. This kind of sales strategy can leave buyers thinking that something is wrong with your home. It can have a negative impact that is difficult to turn around (although not impossible). To get a rough idea on your homes worth try an online valuation tool. These are easy to use, you simply fill in the details and you get an estimated value back in seconds. To try our online valuation tool please go to: https://valuation.alexander-taylor.co.uk/
As you can see Autumn is a wonderful time of year to sell your home. Embrace the season and use it to your advantage. Make sure that you price correctly right from the start. If you do these things you soon could be putting your Christmas tree up in your new home soon.
Are you thinking of selling? Or perhaps you have been on the market for a while and wondering what you can do to turn your sale around this Autumn? Please get in touch with us. We have proven ways to market and promote your home that will give you the best chance of getting you moving. For a chat about how we can help you call me on 01324 811 233 or email email@example.com